“Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.”
— Steve Jobs Primary source“Most people make the mistake of thinking design is what it looks like. People think it’s this veneer—that the designers are handed this box and told, ‘Make it look good!’ That‘s not what we think design is. It’s not just what it looks like and feels like. Design is how it works.”
— Steve Jobs Secondary source“Your time is limited, so don’t waste it living someone else’s life.”
— Steve Jobs Primary source“One of the things that happens in organizations as well as with people is that they settle into ways of looking at the world and become satisfied with things and the world changes and keeps evolving and new potential arises but these people who are settled in don’t see it. That’s what gives start-up companies their greatest advantage.”
— Steve Jobs Primary source“Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”
— Steve Jobs Primary source“The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.”
— Steve Jobs Primary source“There’s actually very little distinction between an artist and a scientist or engineer of the highest calibre.”
— Steve Jobs Primary source“I’m a very big believer in equal opportunity as opposed to equal outcome. I don’t believe in equal outcome because unfortunately life’s not like that. It would be a pretty boring place if it was. But I really believe in equal opportunity. Equal opportunity to me more than anything means a great education.”
— Steve Jobs Primary source“Sometimes life’s gonna hit you in the head with a brick. Don’t lose faith.”
— Steve Jobs Primary source“The difference between a good software person and a great software person is fifty to one, twenty-five to fifty to one, huge dynamic range.”
— Steve Jobs Primary source“Have the courage to follow your heart and intuition. They somehow already know what you truly want to become.”
— Steve Jobs Primary sourceDieter Rams Bill Gates Thomas Edison Tony Hoare Thomas Jefferson