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“Constant care from everyone, in matters great and small and always, is a necessary condition for the company’s success.”

A.P. Møller

Description

Møller articulates a natural law of cause and effect: that negligence and carelessness inevitably result in failure and disasters. His philosophy warns against our natural bias towards optimism and the path of least resistance—thinking it will probably work out. Constant care in all matters—seeing what might go wrong and preventing it—is the only protection against this harsh law.

Context of the Quote

Written to Lindø shipyard management, this admonition distilled Møller’s decades navigating industries where complacency killed. The shipyard environment—with its heavy machinery, precise engineering, and unforgiving materials—provided daily evidence of his central thesis: what can go wrong will go wrong, absent perpetual vigilance.

Application of the Quote

Møller’s wisdom cuts against our natural inclination toward comfortable optimism. We tell ourselves, it’s always worked out before or it should work or it didn’t work but it wasn’t my fault—precisely the delusions he warns against. In career and life, this means constantly attending to what might go wrong, then preventing it from happening.

The enrichment Møller promises comes not from anxious worry but from disciplined foresight. Identify vulnerabilities before they become catastrophes. Question assumptions. Maintain what matters. The professional who expects problems and prevents them advances further than the optimist surprised by predictable disaster. Reality, as Møller understood, rewards not hope but attention and prevention.


Original quote in Danish: "1) Rettidig omhu fra alle, i stort og småt og altid, er en betingelse for, at virksomheden kan gå. 2) Alle bør regne med, at ethvert unheld, enhver skade eller tab, enhver ulykke, som der åbnes mulighed for ved manglende rettidig omhu vil naturnødvendigt indtræffe; før eller senere; somme tider ret hurtigt, somme tider senere, men regn med at det kommer før eller senere. Dette er min iagttagelse gennem mange decenniers virke, og værftets ledelse og personale bør drage lære deraf. Også til berigelse af eget liv og virke. Vanetænkningens argument: Det er gået før, så det går nok, har ikke rod i livets realiteter."

Source

Letter to Lindø Shipyard Management (Primary source)
A.P. Møller’s admonishment to Lindø shipyard leadership, establishing constant care as both business imperative and moral philosophy, grounded in his decades of experience.

More about “Letter to Lindø Shipyard Management” →

Full quote

Constant care from everyone, in matters great and small and always, is a necessary condition for the company’s success. Everyone should expect that every mishap, every damage or loss, every accident, for which the opportunity is created by a lack of constant care, will by necessity always occur; sooner or later; sometimes quite quickly, sometimes later, but expect it to happen sooner or later. This is my observation through many decades of experience, and the shipyard’s management and staff should learn from it. Also for the enrichment of their own lives and work. The argument of habitual thinking, It worked before, so it will probably work again, is not rooted in life’s realities.”

A.P. Møller

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